✪ SM Cinema continues its innovations to provide more convenience to its patrons. In partnership with e-PLUS Tap to Pay, cardholders will soon be able to reserve seats and purchase tickets through the self-service machines which will be installed in all SM Cinema branches including IMAX Theater, Director’s Club Cinemas.
The self-service machines will allow patrons with e-PLUS Tap to Pay Cards to buy their movie tickets in just a tap. No need to queue at the ticket booth most especially during blockbuster movies. In addition, all cinema entry gates are being replaced with industrial-grade turnstiles similar to what is being used in train stations abroad for faster and more consistent access. These services will be available to cardholders by June 2014.
To prepare its patrons to the automated ticket purchase and introducing them to a world of perks, SM Cinema is giving out free e-PLUS Cards for every movie ticket at IMAX Theater, Director’s Club Cinemas and 3D Cinemas. To jumpstart a more convenient and rewarding movie experience, the e-PLUS Tap to Pay Card loaded with P50 has been bundled with the movie ticket. Ticket prices for all IMAX Theaters are P450 except for Mall of Asia which are priced at P500. On succeeding visits, cardholders will be entitled to a P50 discount on their movie ticket. Plus, cardholders can upgrade to loyalty for free by visiting the e-PLUS booths located in all SM Cinema branches nationwide.
Other benefits of the e-PLUS Tap to Pay card in SM Cinema are earning points to redeem items or even movies and snacks, free movie for every five unique titles watched using the card, 50% on SM Movie Exclusives, 10% off at Snack Time. Reloading is as rewarding as using the card as free popcorn is given for every P1,000 reload. Aside from movie-goers, the e-PLUS card can also be enjoyed by shoppers at select branches of SM Supermarket, Hypermarket, Savemore ,The SM Stores and boutiques such as Penshoppe, Memo, Oxygen, Forme, Regatta and McDonald’s this May.
To know more about e-PLUS Tap-to-pay, please visit the following websites: http://eplus.ph and http://www.smcinema.com.
SM Lifestyle Entertainment Incorporated or SMLEI is the lifestyle and entertainment solutions arm of SM Prime Holdings Inc. that offers the best in movies, events, leisure and technology. Starting with SM Cinema, the largest cinema exhibitor in the country, as its sole marque, the company grew into 12 major brands in just a short span of five years. Currently tucked under its belt are brands such as Director’s Club Cinema, IMAX Theatre, WM Cinemas, SM Skating Rink, SM Bowling Center, SM Science Center, Snack Time, ePLUS and SM Tickets. SMLEI aims to promote bonding activities among Filipino families and friends, through entertainment and leisure facilities, while advocating the ease of use and personalized service created to complement the Filipino lifestyle. ♣
