Fashion

020714 SEVENFRIDAYS

The name alone tells you that this is something different. Both in design, heft, and form, it communicates a unique aura that is totally different from competing watches in its price bracket, and even higher-end luxury watches. Like the watch itself, a Sevenfriday wearer is sophisticated, successful, and with good taste—but with a rebelliousness of spirit that makes him unafraid to stand out.

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